Reasons Why Home Seller Should Use a REALTOR®
PROVIDE YOU WITH MARKET DATA
Real estate agents have access to market data that can help you make more informed decisions. They can compare purchase and listing prices and help you find the ideal selling price for your home.
KEEP YOU INFORMED
Selling homes is what realtors do! They’ll keep you abreast of all the current expectations when listing your property. Plus, they’ll make sure your listing is visible to as many prospective buyers as possible.
NEGOTIATE ON YOUR BEHALF
When you’re negotiating prices, you’ll be thankful to have an agent on your side. Their expert experience will help to ensure that you get the best deal possible.
CONNECT YOU WITH TRUSTED PARTIES If there are other professional services you need in order to get your property ready for sale, a realtor can refer you to trustworthy parties.
HOST YOUR OPEN HOUSES
Can’t find time to fit open houses or showings into your busy schedule? With a real estate agent, you won’t have to!
SUPPORT YOU AROUND THE CLOSING TABLE
Realtors know their way around the closing table. They’ll be there with you to ensure that you fully understand every document before you sign.
HELP EASE ANY WORRIES
Selling your property can be hectic. A real estate agent will help you stay focused.
HELP COORDINATE REPAIRS
Sometimes buyers want repairs done before sealing the deal. Your agent can help coordinate the process.
ACCESS TO INFORMATION
Real estate agents have tools and contacts that can help you get information quickly and efficiently—sometimes before it appears on the Multiple Listing Service (MLS). According to the National Association of Realtors, 82% of all real estate sales are the result of realtors’ contacts and referrals!
GET YOU THE BEST DEAL
Selling your home doesn’t have to be a drawn-out process. A good agent will help you get the best deal in a timely manner.
We will supply names of reputable repair companies if necessary.
We will develop a comprehensive marketing plan for your home.
We will promptly advise you of changes in the market climate.
We will present all offers to you promptly and assist in evaluating them.
We will coordinate and monitor the settlement process.
We will monitor the appraisal and buyers’ loan approval.
We will stay in contact with the selling associate to ensure that everything is proceeding smoothly.
We will be present at settlement to support you and to assist you in attaining your dream.
7 Problems of Overpricing
1. Appraisal Problems
Even if you do find a buyer willing to pay an inflated price, over 90% of buyers use some kind of financing to pay for their home purchase. If your home won’t appraise for the purchase price, the sale will fail.
2. No Showings
Today’s sophisticated home buyers are well educated about the real estate market. If your home is overpriced they won’t bother looking at it, let alone make you an offer.
3. Branding Problems
When a new listing hits the market, every agent quickly checks the property out to see if it’s a good fit for their clients. If your home is branded as “overpriced”, reigniting interest may take drastic measures.
4. Selling the Competition
Overpricing helps your competition. How? You make their lower prices seem like bargains. Nothing is worse than watching your neighbors put up a sold sign.
5. Stagnation
The longer your home sits on the market, the more likely it is to become stigmatized or stale. Have you ever seen a property that seems to be perpetually for sale? Do you ever wonder - What’s wrong with that house?
6. Tougher Negotiations
Buyers who do view your home may negotiate harder because the home has been on the market for a longer period of time and because it is overpriced compared to the competition.
7. Lost Opportunities
You will lose a percentage of buyers who are outside of your price point. These are buyers who are looking in the price range that the home will eventually sell for but don’t see the home because the price is above their pre-set budget.